How does a yoga related app improve its product function by adjustment before into US market?

The app was original designed by a Japanese technology team with yoga instructors to help yoga lovers to practice anytime at home. Stay-at Home economy is growing dramatically in recent years. People pay more attention on activities at home and communicate with people love yoga as them.

The app helps to adjust the yoga poses and communicate with other yoga lovers. When the product development team plans to promote the App to US market, they need to adjust the product to fit in the market.